Eyebrows have always been a key player in the ever-changing world of beauty trends. From pencil-thin arches to bushy, natural brows, each era has its own distinct eyebrow style. Now, there’s a new trend taking center stage: straight eyebrows. This look embraces a clean, thick, and horizontal brow line with minimal arching, creating a soft and youthful appearance.
The rise of the straight brow
Makeup artist Ashley Gomila explains, “Straight brows offer a more defined, high-fashion look that contrasts with the arched, bushy brow style we’ve seen recently. It’s a sleek, modern approach that can instantly lift the face.”
This trend has its roots in South Korean beauty, where straight brows have long been favored for their youthful, natural appeal. As K-Beauty’s influence spread globally, so did the straight brow look. Social media platforms like TikTok have further popularized the trend, with countless tutorials and transformations showcasing the style.
Celebrity endorsement has also played a role, with stars like Rosie Huntington-Whiteley, Kendall Jenner, and Zoë Kravitz embracing the straight brow look.
The appeal of straight brows
One of the biggest draws of straight eyebrows is their face-lifting effect. “Brows are like curtains for the face,” says celebrity makeup expert Amber Kerns. “A well-groomed straight brow tends to lift the face, creating a more youthful appearance.”
Compared to highly manicured brows of the past, straight brows offer a more natural look and potentially require less maintenance. They also provide an excellent canvas for eye makeup, especially for dramatic looks like cat-eye liner.
Achieving the straight brow look
Creating straight brows is easier if you already have full brows, as you can shape them using tweezers or wax. For those with thinner brows, some additional penciling-in may be necessary.
Here’s a simple guide to achieving the look:
• Shape your brows: Tweeze or wax to create a straighter line, removing any dramatic arches.
• Fill in gaps: Use an eyebrow pencil or powder to create a fuller appearance.
• Brush upwards: Use a clean mascara wand with a bit of hair gel to brush the hairs upward, creating that coveted straight look.
• Set in place: Use a brow gel to keep everything in position throughout the day.
For a more permanent solution, consider visiting a brow specialist who can help you achieve the look through microblading or other semi-permanent techniques.
The versatility of straight brows
One of the best things about the straight brow trend is its versatility. “The straight brow is flattering on everyone,” Gomila asserts. It’s all about finding the right balance for your face shape and personal style.
Whether you’re going for a bold, fashion-forward look or a more subtle, natural appearance, straight brows can be adapted to suit your preferences. They work well with a variety of makeup styles, from minimal and fresh-faced to dramatic and avant-garde.
As with any beauty trend, the most important thing is to have fun and feel confident. Straight brows offer a fresh way to frame your face and express your style. Why not give them a try? You might just discover your new signature look.
