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Thursday, May 2, 2024

Do engagement farming, get suspended -Elon Musk warns X users

Chairman of X (formerly Twitter) Elon Musk has threatened to suspend the account of anyone who engages in ‘engagement farming.’

For those who may be new to the term, ‘Engagement Farming’ is when someone posts obnoxious/generic things just to get replies or likes.

In simple terms, ‘engagement farming’ is when one wants to get more engagement on social media platforms. For example, this can be done by participating in multiple Twitter spaces at once, without adding any specific value, but only to pump one’s bag.

The owner of X, Elon Musk, has said he will suspend all accounts found to be doing engagement farming on the social media platform.

Several users on X are engaging in farming to boost their earnings from the content creator monetization program of the platform. This comes as the billionaire struggles to get rid of bots and fake accounts from X, formerly known as Twitter.

Aside from boosting their chances of getting paid by the platform, individuals and organizations use engagement farming to to artificially inflate their online presence and influence. This involved unethical practices and the use of fake accounts or tools to inflate metrics such as likes, retweets, and follower counts.

This activity disrupts the organic flow of information on X, and manipulated content lowers genuine voices. By blocking such accounts, X Crop aims to foster an original and organic online environment where content is rated based on its originality.

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